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    <description>Profiter runs your spin-to-win popup and measures the profit it adds. A holdout control group and your real margins show what you earned after discounts and shipping.</description>
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      <title>Accessible Popups: Designing a Spin-to-Win Wheel Everyone Can Use</title>
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      <description>Build a popup that works for everyone. Learn the accessible design practices behind Profiter&apos;s wheel, from keyboard focus traps to a 14 KB payload that respects every user&apos;s connection.</description>
      <category>Accessibility</category>
      <dc:creator>Team Profiter</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>Gamification in Ecommerce: Why a Spin Wheel Converts Better Than a Discount Banner</title>
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      <description>Gamified popups can boost engagement, but often kill margins. Learn how to set odds that work, measure real profit with a holdout group, and avoid the performance pitfalls.</description>
      <category>Strategy</category>
      <dc:creator>Team Profiter</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>6 Discount Types You Can Offer Beyond a Flat Percentage Off</title>
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      <description>Go beyond percentage-off. Learn the six Shopify discount types and the AOV thresholds (like the Rule of 100) that determine which prize is most profitable.</description>
      <category>Prizes</category>
      <dc:creator>Abhishek Gharat</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>Exit-Intent Popups: What They Are and When to Use Them</title>
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      <description>Exit-intent popups are desktop-only. Learn how they work, their exact payload size, and how to pair them with mobile triggers for a setup that reaches all your traffic.</description>
      <category>Targeting</category>
      <dc:creator>Abhishek Gharat</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>Rule of 100: A Simple Way to Set Fair Wheel Odds Without Losing Money</title>
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      <description>Learn the real odds for a profitable spin wheel. We share the exact thresholds for jackpot risk (≥1.5%) and no-win share (&lt;20%) that keep discounts from eating your margin.</description>
      <category>Strategy</category>
      <dc:creator>Abhishek Gharat</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>The Holdout Test: How to Know If Your Popup Actually Makes Money</title>
      <link>https://get-profiter.kraftpixel.com/blog/holdout-test-popup-profit/</link>
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      <description>Run a Shopify popup A/B test that measures real profit. Learn how holdout groups, z-tests, and Chi-square analysis give you an answer you can trust.</description>
      <category>Measurement</category>
      <dc:creator>Abhishek Gharat</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>Why Spin-to-Win Popups Fail: Vanity Metrics vs. Real Profit</title>
      <link>https://get-profiter.kraftpixel.com/blog/why-spin-to-win-popups-fail/</link>
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      <description>A spin-to-win popup can look like a success and still lose money. The hidden costs, the odds thresholds worth checking, and how to measure real profit per visitor.</description>
      <category>Strategy</category>
      <dc:creator>Abhishek Gharat</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>How to Stop Discount Code Abuse on Shopify</title>
      <link>https://get-profiter.kraftpixel.com/blog/stop-shopify-discount-code-abuse/</link>
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      <description>Learn how Shopify discount code abuse happens on spin-to-win popups and the server-side mechanisms that prevent it, from cryptographically secure prize selection to single-use codes minted via Shopify Functions.</description>
      <category>Security</category>
      <dc:creator>Abhishek Gharat</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>Klaviyo + Popup Sync: Turning Spin-to-Win Leads Into Email Revenue</title>
      <link>https://get-profiter.kraftpixel.com/blog/klaviyo-popup-integration/</link>
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      <description>Why a real-time Klaviyo sync beats a weekly CSV export, and exactly which fields a spin-to-win lead should carry into your flows.</description>
      <category>Integrations</category>
      <dc:creator>Team Profiter</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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      <title>WhatsApp Marketing for Shopify: Turning a Coupon Win Into a Conversation</title>
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      <description>Learn how Shopify WhatsApp marketing delivers time-sensitive discounts instantly, using pre-minted codes via Shopify Functions to beat email latency.</description>
      <category>Integrations</category>
      <dc:creator>Team Profiter</dc:creator>
      <pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate>
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